In this role, you’ll drive targeted traffic to our clients’ sites, optimise campaigns, and deliver great results. We’re seeking someone with impressive experience in eCommerce and lead generation, who understands how to work with 1st party data to create precise and effective campaigns.
We offer a collaborative work environment and the opportunity to work with cutting-edge data-driven marketing techniques. If you are a results-oriented hands-on Campaign Manager with a strong 1st party data methodology background, we look forward to receiving your application.
Responsibilities
- Develop and execute paid media strategies that leverage 1st party data to target and engage the right audience, and align with client objectives, KPIs goals and ROI.
- Manage hands-on end-to-end large multi-geo campaigns on platforms such as Google Ads, Meta Ads, TikTok Ads, LinkedIn Ads and X Ads.
- Analyze campaigns data and optimize with A/B testing and experimentation for constant improvement.
- Conduct in-depth research and competitor analysis to identify new opportunities to improve performance.
- Utilize 1st party data to segment audiences, personalize messaging, and enhance campaign targeting.
- Serve as the main point of contact and oversee all aspects of client management, including regular communication, performance reporting, and ensuring client satisfaction.
- Stay up-to-date with industry trends, emerging technologies, and best practices in PPC advertising and 1st party data methodology.
- Collaborate with the internal Design team and the client to produce campaign creatives.
- Collaborate with the internal development and SEO team to continuously improve conversion and performance and ensure integrated marketing strategies.
Qualifications & Experience
- +4 years of hands-on experience in paid media campaigns management – experience in both Meta and Google is mandatory.
- +3 years of experience working within the eCommerce & Lead Generation verticals, with a deep understanding of industries-specific challenges and strategies.
- Strong experience in a client-facing role, with demonstrated success in managing client relationships and delivering results.
- Proficient in research, competitor analysis, and campaign optimization techniques.
- Strong analytical skills & mentality of data-driven decision-making.
- Highly organized, detail-oriented, responsible, independent, and self-motivated, with the ability to manage multiple projects and meet deadlines efficiently.
- Deep understanding of 1st party data methodologies.
- Excellent written and verbal communication skills in Hebrew and English.
- Marketing automation experience – Huge advantage.